The concept stems from the idea of highlighting and drawing attention to all the facets, nuances and patternsthat nature's products offer us. The logo recalls the formed leaves, the veins of a vegetable and the intertwining of roots also understood as belonging and meaning. The gaze that is proposed on the product (guided by the transparency of the jar and the other elements)is therefore slow, attentive to details and above all capable of graspingand putting in majesty what we have in front of us.
